# Advertising Platform

One of the biggest pain points in the web3 industry is the lack of advertising opportunities due to the barriers created by web2 monopolies. Unfortunately, most current methods in the crypto industry require a large capital allocation to influencers, PR/ad agencies and ad platforms. This is in contrast to the web2 world, where advertising is simplified and abundant. As a result, the core team has decided to introduce an advertising platform within our gaming and entertainment ecosystem. However, unlike standard web2 ads, our ad platform will incentivize users to view any type of ad, with their consent.&#x20;

Our ads will be seamlessly integrated into a small amount of products, and will grow or be removed according to community feedback.&#x20;

For example, a user can opt into viewing banner ads on loading screens before starting up a match. Or viewing an ad to earn tokens in order to purchase a mystery box, etc.  &#x20;

A certain percentage of ad revenue that is approved by the core team will go towards buying DRAGON token and added into the rewards system.&#x20;


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